How To Get The Most Out of Amazon Sponsored Products

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6 KEY PRINCIPLES

  1. SET YOUR ADVERTISING GOALS
  2. ASSESS YOUR COMPETITION’S ADVERTISING STRATEGY
  3. CREATE CAMPAIGNS BY GROUPING SIMILAR PRODUCT TYPES OR BRANDS WITH SHARES GOALS
  4. USE A MIX OF AUTOMATIC AND MANUAL KEYWORD TARGETING
  5. CHOOSE TARGETING MANUAL AND AUTOMATIC KEYWORDS
  6. ANALYZE AND OPTIMIZE PERFORMANCE

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