How To Get The Most Out of Amazon Sponsored Products
6 KEY PRINCIPLES
- SET YOUR ADVERTISING GOALS
- ASSESS YOUR COMPETITION’S ADVERTISING STRATEGY
- CREATE CAMPAIGNS BY GROUPING SIMILAR PRODUCT TYPES OR BRANDS WITH SHARES GOALS
- USE A MIX OF AUTOMATIC AND MANUAL KEYWORD TARGETING
- CHOOSE TARGETING MANUAL AND AUTOMATIC KEYWORDS
- ANALYZE AND OPTIMIZE PERFORMANCE