Internet Marketing Strategy Implementation
Keyword Research
- Current on-page analysis
- Primary keyword research
Competitor Analysis & Benchmarking
- Current Organic Ranking Analysis
- Ranking Analysis by Page
- Competitor Ranking Analysis
- Ranking Score Analysis
Technical Setup
- Google Tag Manager setup and installation
- Website Migration Technical Setup
- Google Webmaster Tools setup
- Indexed pages report & 301 redirect mapping
- Htaccess file construction & canonical RDs
- Sitemap.xml construction
- robots.txt
Standard Analytics Setup
- Google Tag Manager configuration
- Google Analytics setup and configuration
- Testing and validation on development site
Analytics Optimisation
- Google Analytics advanced filters & rewrites
- Indexed pages report & 301 redirect mapping
- Google Tag Manager / GA goals & funnels setup
- Reporting & Insights
On-page SEO Setup
- URL Optimisation Recommendations
- Construct On-Page Tags
- Install Meta & Title Tags
- Alt Tag Optimisation
- Page Speed Audit
On-Page Optimisation
- Content optimisation
- Internal link structuring
- Off-page optimisation including link generation & social setup