We’ve been working together with our sister website, ClickZ, to honor the finest and brightest marketing innovation companies today (that includes some SEO-related tools).
These Marketing Innovation Awards are voted on 50/50 by the community and by a panel of judges. The event will be hosted by Scott Brinker, and will take place on the night of March 21 in Tribeca, New York City.
We have actually been raising a fair bit more hubbub about it on ClickZ, which more directly covers all marketing technology.
However since our SEW name is on there too, we wanted to ensure everyone here was in the loop too. (You have actually most likely seen it in the newsletters!)
How do the Marketing Technology Awards work?
You can check out complete information about the Awards on the main website here, and can see responses to typical questions here
Classifications cover throughout various kinds of marketing innovation, consisting of CDPs, ABMs, call analytics, conversational bots, and a lots more.
And naturally, a handful of more SEO type things such as search tools, location-based marketing, mobile marketing, and so on
Classifications likewise include “Usage of Technologies” (best projects, best tech stack), along with “Individuals” (martech CEO and CMO).
The awards were free to enter, and anyone who has used any of the platforms (excluding staff members) might vote on them, rating the tools on things like ease of usage, combination, development, value for money, customer support, etc.
Finalists were determined based 50%by community votes, and 50%by these judges.
Revealing the finalists
So for 2019, we wish to thank everyone who has actually entered, nominated, voted, scored, and otherwise supplied your important insights and experience.
We want to reveal the list of finalists for this year, and provide a substantial congratulations to everybody on this list.
We can’t wait to celebrate you and your fantastic work at this event.
Here’s the full list:
Technologies
Best Account Based Marketing Tool
- Demandbase
- Jabmo
- Uberflip
Finest Analytics Platform
- AT WEB
- Interana
- Pathmatics
- TapClicks
Finest Attribution Platform
- Fospha
- Marketing Development
Best Call Analytics Platform
- DialogTech
- Infinity
- Invoca
- Marchex
Finest Chat/Conversationsal Bot/Tool
- Drift
- Smooch
- Wizu
Finest Material Marketing Tool
- Acrolinx
- Percolate
- Turtl
Best Conversion Rate Optimization Tool/Technology
- CoolTool
- Fortunate Orange
- WEVO
Finest Client Information Platform (CDP)
- Adlucent
- Arm Treasure Data
- Fospha
- Tealium
Finest Client Relationship Management Platform (CRM)
- Crowdvocate
- Erply
- Zaius
Best Data Privacy/GDPR Tool/Technology
- Isatis CyberSoft
- Sourcepoint
Best Data Visualization Tool
- Adobe
- DashThis
Best Demand Side Platform (DSP)
- Amobee
- SmartyAds
- The Trade Desk
Best Digital Possession Management Platform (DAM)
- Canto
- Widen
Finest Email Provider (ESP)
- Epsilon
- GetResponse
- MessageGears
- Upland Adestra
Finest Influencer Marketing Platform
- CreatorIQ
- HYPR
- IZEA Worldwide Inc.
Finest Place Based Marketing Platform
- Brandify
- Chatmeter
- Rio SEO
- Yext
Best Marketing Automation Platform (MAP)
- Maropost
- Omnisend
- Salesforce
- Swrve
Best Mobile Marketing Platform
- Mindful
- Urban Airship
Best Paid Media/Bid Management Tool
- Adlucent
- Kenshoo (Kenshoo Browse)
- SmartyAds
Finest Personalization Platform
- Certona
- Monetate
- RichRelevance
- Sitecore
- Yieldify
Best Predictive Analytics Platform
- Eager Decision Systems
- SmartyAds
Best Sales Enablement Technology
- Clari
- Highspot
- List Partners LLC
- Seismic
Finest SEO Tool
- Conductor
- OnCrawl
Finest Social Network Marketing & Keeping Track Of Company
- Kenshoo (Kenshoo Social)
- Rascasse
Total– Marketing Innovation Business of the Year
- To be announced from the list of finalist at the awards dinner
Usage of technologies
Best Client Experience Campaign
- Nestlé (Nestlé China)
- Ogilvy (H&M & Ogilvy)
- Finest Information Enablement Campaign
- Adobe (Adobe)
- Catalyst (Driver & Tauck)
- Idomoo (Fairmont Hotels & Resorts)
- Marketing Evolution (Marketing Evolution)
Finest Marketing Innovation Stack
- Driver’s FUSION
- Kenshoo Inc.
Best Customization Campaign
- Conversant (Swanson Health)
- Location3 (Mountain Mike’s Pizza)
- Selligent Marketing Cloud (OPEL NETHERLANDS)
- Sitecore (Herschend Family Home Entertainment (Dollywood.com))
- Velocity Worldwide (The Belfast Classic/Sport Modifications Life)
Best Innovation Combination
- Akamai
- Glisser
- Merkle (Globe Life and Accident Insurance)
- TVTY
Finest Use of Marketing Technology
- Adobe (Adobe & Adobe Advertising Cloud)
- Ogilvy (H&M & Ogilvy)
- SAP (SAP & MSIGHTS, Inc.)
Individuals
Marketing Technology CEO Award
- Conductor (Seth Besmertnik, CEO, Conductor)
- Marketing Development (Rex Briggs, CEO, Marketing Evolution)
- Sourcepoint (Ben Barokas, CEO, Sourcepoint)
- Tapad (Sigvart Voss Eriksen, CEO, Tapad)
- Trustpilot (Peter Holten Mühlmann, CEO, Trustpilot)
Marketing Technology CMO Award
- Hootsuite (Penny Wilson, CMO, Hootsuite)
- The Trade Desk (Susan Vobejda, CMO, The Trade Desk)
- Yieldify (Hannah Nakano Stewart, CMO, Yeildify)
Again, a huge congratulations to all of these great business and individuals! For queries about the event, please see more information and contact information here
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