This is a list of legitimate alternatives to the popular SEO tool, Ahrefs
In this post I’ll:
- List out 7 SEO tools that you can utilize rather of Ahrefs
- Show you how each of them compares to Ahrefs
- My personal experience with each tool
So if Ahrefs isn’t an excellent fit for you, check out the list below for your finest choices.
The 7 Best Ahrefs Alternatives
1. Ubersuggest
In my viewpoint, Ubersuggest is among the very best complimentary SEO tools on the market.
Why?
Since it has a vast array of features, including:
- Keyword research
- Topic research study (like BuzzSumo)
- Backlink analysis
- SEO audit reports
- And more
And each of them are solid.
In truth, if you’re simply starting with SEO, Ubersuggest is a solid option.
Now: Ubersuggest used to be 100%totally free. But they recently presented a paid strategy
The free variation is still strong. But if you wish to access more features or get more reports, the paid strategy might be a good alternative for you. With a paid strategy you get endless SEO audit reports.
Which is helpful if you have SEO clients or handle a bunch of websites.
How Ubersuggest Compares to Ahrefs
Like I said above, Ubersuggest is a top quality tool. That stated: it’s not rather as feature-rich as Ahrefs.
So if I needed to compare Ubersuggest and Ahrefs side-by-side based upon functions alone, I ‘d choose Ahrefs.
But there’s another essential factor to consider: cost
Ahrefs starts at $99/ month.
Ubersuggest is a flat $29/ month.
If you have a large marketing budget, I ‘d still most likely choose Ahrefs. However in terms of pure value, Ubersuggest absolutely triumphes.
2. SEMrush
SEMrush is among the most popular SEO tools on the market.
And for good factor: it’s REALLY good.
In reality, I’ve been a paying SEMrush customer for over 8 years now:
Over that time I’ve seen it evolve from a keyword research study tool for Pay Per Click to a full-on SEO software suite.
Today, besides its standard keyword research functions (like search volume, CPC etc.), SEMrush likewise has a lots of useful functions like:
- Traffic analytics (where a website gets its traffic from)
- Backlink analytics
- Rank tracking
- SEO site audits
- On-page SEO analysis
- And lots more
In my opinion, SEMrush is most likely the closest tool to Ahrefs out there (both in regards to function quantity and quality).
How SEMrush Compares to Ahrefs
I currently composed a total SEMrush vs. Ahrefs breakdown here So if you want a super-detailed list of how Ahrefs and SEMrush compare, have a look at that review.
However the bottom line is that Ahrefs and SEMrush are VERY similar.
Similar in terms of features. Similar in terms of quality. And even similar in terms of pricing.
I do personally choose Ahrefs.
So even if SEMrush has the same exact function as Ahrefs, they’re harder to find and more difficult to utilize.
For instance, when you analyze a website in Ahrefs, you have a SUPER valuable sidebar that links straight to important reports (like broken links, internal links and anchor text).
In SEMrush, you likewise have a sidebar. It only links to functions.
To discover something particular, you require to dig into each feature to find the precise thing you need.
Now, this is undoubtedly a personal choice. Some people really like SEMrush’s UX better than Ahrefs.
But in regards to pure features, Ahrefs and SEMrush are basically tied. If you desire an Ahrefs option with a list of comparable features, I suggest trying SEMrush.
3. Display Backlinks
Display Backlinks claims to have “The very best monitoring tool for backlinks and keywords, period.”
I initially registered for Screen Backlinks in2015 And I just provided the tool another shot today.
Now: it does have some pretty cool features. For example, a disavow tool.
However the primary issue with the tool is that there’s really nothing unique here. Monitor Backlinks essentially just pulls data from Majestic and Moz. And includes a couple of bells and whistles (like a rank tracker).
How Screen Backlinks Compares to Ahrefs
In my viewpoint, Display Backlinks doesn’t start to compare to Ahrefs. They’re not close.
For example, with Ahrefs you can pull 10 k rows of backlink data.
With Display Backlinks, you only get 4k.
There’s likewise the truth that it does not have a keyword tool, competitor analysis feature, domain contrasts, organic traffic reporting … and a laundry list of functions that you get in Ahrefs.
Screen Backlinks does have a totally free trial. Which can provide you feel for the tool. If you desire to provide it a spin, go ahead.
However in my opinion, Screen Backlinks is so limited that it barely qualifies as an Ahrefs alternative.
4. Mangools
Mangools isn’t your normal SEO software application suite.
Rather of a lot of incorporated features, Mangools is really 5 entirely different tools.
For instance, let’s state you wish to see the keywords that a site ranks for in Google.
Well, you ‘d open up “KWFinder” hit the “Search by domain” tab, and type in the domain you want to take a look at:
And now you wish to see that site’s backlinks. Well, now you require to go back to your dashboard, struck “LinkMiner” to open their backlink tool, and begin the whole procedure over once again.
So yeah, this setup isn’t perfect. And it makes using the tool MUCH harder than it needs to be.
That said: as I compose in my recent Mangools review, the tools themselves are actually pretty solid. Not quite at the level of SEMrush. But not bad.
I just wish the tools weren’t stitched together.
How Mangools Compares to Ahrefs
In my viewpoint, Mangools isn’t even in the exact same universe as Ahrefs.
And I’m not just speaking about the reality that it takes 3-5x more clicks to do something in Mangools than in Ahrefs.
The features themselves also aren’t nearly as strong as Ahrefs.
For example, the backlink analysis feature Mangools does not have that many filters.
You basically have filters for dofollow vs. nofollow, active vs. deleted … and that has to do with it.
With Ahrefs, you can filter by actually numerous things, like link type, language, to URL Rating, and more.
Which is very helpful if you want to drill down on a particular kind of backlink.
So it’s clear that Ahrefs is overall a better SEO tool than Mangools. However is it a better value?
Mangools’s “Fundamental” plan is about half the cost of the Ahrefs “Beginner” plan.
( Note: if you register for an annual strategy, the price of Mangools Basic goes down to $29).
I personally don’t believe the tradeoff in price is worth it. I rather pay 2x more for a tool that’s 10 x much better. Which is why I happily pay for Ahrefs monthly.
But it’s ultimately your call.
5. Moz Pro
I’ll cut right to the chase:
Moz Pro isn’t a bad SEO tool.
But it’s not rather at the level of its two main competitors: Ahrefs and SEMrush.
The primary issue with Moz Pro is that it’s features haven’t truly stayed up to date with the competitors.
While Ahrefs and SEMrush are constantly presenting improvements, Moz Pro has actually just rolled out one current feature enhancement: their keyword tool referred to as “Keyword Explorer”.
Given, Moz’s keyword tool is terrific.
How Moz Pro Compares to Ahrefs
I recently put a bunch of the leading backlink checkers to the test.
And we found that Moz was in fact on the very same level as the other tools. Both in terms of findings links rapidly. And the overall number of backlinks in its index.
The main concern with Moz Pro is that they charge $99/ month. And in my opinion you’ll get far more from that investment with SEMrush or Ahrefs.
6. Majestic
Even though it’s getting a little dated, Majestic SEO is still one of the top SEO tools on the market.
Majestic is 100%focused on backlink reports. If you desire a tool that takes care of all of your SEO jobs in one place, Majestic SEO probably isn’t a good fit for you.
However if all you appreciate is backlink data, Majestic SEO is actually pretty solid.
In truth, in that backlink checker contrast I pointed out earlier, Majestic wasn’t too far behind other major SEO tools.
In truth, for some sites, it actually found more backlinks than SEMrush.
As you can check out in my full Majestic evaluation, I can’t slam the data you discover in the tool all that much. It’s actually strong tech.
The primary problem is that the UX is extremely out-of-date.
And I’m not just talking about the feel and look. I don’t truly appreciate that. It’s more that the backend is tricky to utilize. Especially compared to Ahrefs.
How Majestic Compares to Ahrefs
In regards to pure backlink information, Majestic SEO isn’t a bad Ahrefs alternative.
However you can’t truly examine a tool based just on the data it supplies. You also need to take into consideration UX, crucial functions, customer assistance, and more.
And when you take all that stuff into account, Ahrefs comes out method ahead.
For example, you can utilize Ahrefs for practically all of your SEO tasks. Keyword research study. Technical SEO. Rank Tracking. And more.
Majestic doesn’t have any of that things. It’s a 100%pure link building tool.
That stated, the cost of Majestic reflects the lack of features. It begins at $50/ month.
Which is about half the cost of Ahrefs.
So if you’re somebody that practically JUST cares about backlinks, then you’ll most likely get an insane quantity of worth from that 50 dollars.
But if you want an all-in-one piece of SEO software application, Ahrefs is most likely your best option.
7. BuzzSumo
Successive, let’s have a look at BuzzSumo.
Unlike some of the other tools that I listed here, BuzzSumo isn’t super SEO focused. It’s more of a content marketing tool
So why does BuzzSumo make this list of Ahrefs alternatives?
First, up SEO and material marketing overlap. A LOT.
Simply put: your site can be completely optimized. However to rank today, your content needs to be FANTASTIC.
Plus, BuzzSumo does have a few SEO-focused functions (like a good backlinks tool):
So yeah, BuzzSumo is among my preferred marketing tools. And it’s enhanced my SEO indirectly by making my material much better.
How Buzzsumo Compares to Ahrefs
To be clear: Ahrefs and BuzzSumo are extremely different tools.
For example, BuzzSumo lacks a great deal of the key SEO functions in Ahrefs, like a site audit tool.
And Ahrefs does not have a great deal of the content-focused functions in BuzzSumo, like reference tracking.
That said, there is some overlap in between the two tools. For example, both Ahrefs and BuzzSumo have features that help you find content with lots of social networks shares.
So the question here isn’t: “How does BuzzSumo compare to Ahrefs?”. It’s more: “Do you desire a tool that’s concentrated on SEO (Ahrefs)?
Or a tool that aids with content marketing (BuzzSumo)?”.
If you’re 100%concentrated on enhancing your Google rankings, then I ‘d adhere to Ahrefs or one of the other tools that I noted here. However if you desire SEO to be more of a by-product of your content marketing, you’ll get a great deal of value out of BuzzSumo.
So yeah, there’s no right or wrong answer. It depends on the kind of digital marketing that you’re concentrating on today.
I personally utilize both all the time. And since I’m more focused on SEO I tend to use Ahrefs more frequently than BuzzSumo.
But I know a lot of people that use BuzzSumo every day and just login to Ahrefs as soon as and a while. It actually depends.
Bonus. Serpstat
Our last option to Ahrefs is Serpstat.
Serpstat is billed as an “All-in-One SEO platform”.
And it largely provides. Serpstat has the features you ‘d expect from an SEO software suite, like backlink analysis, organic rankings reports, and more.
That said, I’m not exactly sure if the features themselves are all that great.
For instance, when I take a look at the top SEO keywords report for Backlinko, it states that my top 3 keywords are YouTube views, pogosticking … and “press released”?
I undoubtedly do not expect this report to be 100%precise. You ‘d need my Google Analytics for that. But these numbers are way off.
That stated, it’s “Backlink Control panel” is pretty great.
That pretty much lines up with what Ahrefs’ Website Explorer report.
How Serpstat Compares to Ahrefs
Serpstat has a lot of the very same functions as Ahrefs.
However I do not believe any of them are as great as Ahrefs.
For instance, my natural keywords report in Ahrefs is much more accurate than Serpstat:
They both technically have the same function. One is way much better than the other.
The one Serpstat function that’s comparable to Ahrefs is their backlink analysis tool. It has a huge index. Plus, it’s pretty easy to utilize.
What Did I Miss?
So that’s my list of 7 Ahrefs alternatives.
Now I wish to hear from you:
Are there any tools that resemble Ahrefs that you use?
Let me understand in the comments area below.